How the financial services sector can build an agile customer experience manifesto

Published by Artesian

Commercial and business banking is facing substantial challenges – regulation, technology and evolving customer needs and preferences being top of the pile.

Traditional banks are also facing the emergence of nimble competitors thanks to digitisation and open banking.

Digital-first and digital-only banks are challenging customer expectations and operating with the agility required to deliver on needs faster. 

Likewise, banks are no longer just compared to other banks, or even fintechs and neobanks; they’re up against Google, Apple and Amazon as well as leading apps across all industries.

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